This has been a great experience to retake the class again. I am very happy that I did. I learned a lot more about social media and its various platforms. Even though I use Facebook, Instagram, and Twitter on a daily basis, it is different when you're using these great platforms for business purposes.
I do feel I know more about social media for business. One of the key elements was using Google Analytics and also viewing Instagram, and Facebook analytics. I started understanding more about the audience that was reading my content, their demographic, and their age group.
While researching other businesses, some really great takeaways were well-designed websites and great pictures that were posted to Facebook or Instagram. It was also great to see big companies and how they would post different content on each social media platform. It let me know they understood their audience. Some of the worst content either didn't have enough content or maybe did not respond to comments or even post for months at a time. This was a reminder to me, when I get ready for the business to be committed to all my social media platforms but also listen to the audience as well.
I have been doing some research on a few services to use for my business. However I will for the time being, just stick with posting to each platform. My goal is to stay within a budget until the business gets off the ground. Going forward I will have a website built and work with web creators to assist me more with working solely online. I
Looking over all the content for class, I believe everything was pretty much covered. It's funny because next year everything on Social media may be totally different. I really appreciate this class.
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